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Engel & Völkers opens in Florence

Wednesday, April 30th, 2014 at 11:19am Engel Völkers

• Prices in the premium segment on a stable to rising course

• Increasingly in demand: apartments in the old part of the city as a second home

Hamburg/ Florence. Engel & Völkers is pressing forward on its course of expansion in Tuscany and is now brokering upmarket residential property in Florence. The Engel & Völkers shop is situated at a central location on the Lungarno Guicciardini 25r - 27r in the renowned Palazzo Medici Soderini, on the banks of the Arno River and not far from the two famous bridges Ponte Santa Trinitá and Ponte alla Carraia.

“Tuscany as a whole is famous around the world and an important region within the network of Engel & Völkers. Florence is not only the capital of Tuscany but also the city with the finest artworks, as well as sensational villas and palaces par excellence. We are delighted that we can now make this market accessible to an even wider audience thanks to the international network of Engel & Völkers,” said Winfried Mauthner, Managing Partner of the Engel & Völkers Shop in Florence together with Suela Musmuca.

High demand from abroad in the premium segment

With the opening in Florence, the company is tapping into a strategically important market in a central location between the cities of Rome and Milan, each of which can be reached in around 90 minutes by train. Florence is regarded as the ‘Pearl of the Renaissance’ and draws visitors from around the globe, particularly due to its rich abundance of artwork, culture and architecture. The international demand for properties focuses above all on the premium segment. Foreign buyers come mainly from the United States, Germany, Switzerland, the UK, Scandinavia and France. More recently, the level of interest has also increased from the socalled BRIC countries of Brazil, Russia, India and China.

A villa in the surrounding area and an apartment in the old quarter as a second home

Particularly sought-after locations in the old quarter of Florence include San Niccolo, Oltrarno, Santo Spirito, Piazza del Duomo, Piazza della Signoria, Via Tornabuoni and Lungarni, and above all locations along the banks of the Arno River. Refurbished freehold apartments with terraces and views over the city or the Arno are in especially high in demand. In prime locations in the old quarter, prices per square metre of between 5,000 and 10,000 euros are being paid for exclusive freehold apartments. Other desirable locations for investments in high-end real estate are Pian de Giullari, Bellosguardo – Marignolle, Fiesole, Settignano, Chianti Fiorentino and Impruneta in the region surrounding Florence. Highly popular properties here include those in hillside positions that afford views overlooking the city or the picturesque scenery. Historic palaces and villas dating from the 14th to 16th century with authentic frescoes and grand Renaissance gardens are especially desirable. Top residences in this category cost between 2.5 and 8 million euros.

A current trend being observed by Engel & Völkers is the increase in the number of owners of grand villas close to the city who are looking for a small apartment in the centre of Florence as a second home. The lower segment of the market underwent a slight fall in prices due to general economic turbulences in Italy, whilst prices for homes in prime locations remain at a stable high. “Prices for the best freehold apartments will most probably continue to rise as well, especially at desirable addresses in the old quarter, as demand for them is growing and they remain few in number,” said Suela Musmuca, commenting on the future development of the market.

Captions:
(Source: Engel & Völkers Florence)
1. [Apartment] Refurbished freehold apartments with terraces and views over the city or the Arno are in especially high demand. The exclusive apartment affords a spectacular view over the river and has 23,5 rooms on two floors. It is currently on offer for sale through Engel & Völkers Florence for 7 million euros.
2. [Villa] In the region surrounding Florence historic villas are highly popular. The grand estate with 26 rooms on a living space of approx. 800 square metres is situated in the hills south of Florence and is offered for sale for 3.5 million euros.

For further information please contact:

ENGEL & VÖLKERS AG Bettina Princess Wittgenstein Head of Global Corporate Communication Stadthausbrücke 5 20355 Hamburg Germany Phone: +49 40-36 13 11 20 Bettina.Wittgenstein@engelvoelkers.com

About Engel & Völkers:

Engel & Völkers is one of the world’s leading service companies specialised in the sale and leasehold of premium residential property, commercial real estate and yachts. With its licence system, Engel & Völkers is the only Germany-based firm to rank amongst the top 100 franchise companies in the world.* Around 520 residential property shops specialised in high-class real estate and 50 commercial offices brokering office, retail and industrial space, investment properties, multi-purpose apartment and office blocks and property portfolios offer both private and institutional clients a professionally tailored range of services. Leasing, sales, consultancy and valuations form the core competences of the staff of around 4,600 employees. The Company is currently operating in 38 countries on five continents. Intensive training schemes in its inhouse real estate Academy and the high level of quality assurance governing its systematically structured service provision are key factors that account for the Company’s success. In 2012, Engel & Völkers was named the most valuable property brand in Germany in the category “Property broker” by the European Society for Real Estate Brand Observation (EUGIMB). * Source: Franchise Direct “Top 100 Global Franchises Ranking 2011” 

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