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Engel & Völkers Launches EDGE to Maximize Listing Exposure

Wednesday, July 19th, 2017 at 5:47pm Ben Larson

By RISMedia

Engel & Völkers has launched the Extensive Domestic & Global Exposure (EDGE™) platform, a diversified suite of partnerships designed to maximize exposure of its listings worldwide, the company recently announced.

EDGE includes digital and mobile platforms reaching over 500 million consumers each month: the addition of Juwai.com and RealEstate.com, and realignments with Zillow Group, realtor.com®, JamesEdition, Mansion Global, ListHub, and The Wall Street Journal, among others.

EDGE also provides advertising, consumer insights, lead generation, editorial and language translations, with access to metrics that can help drive and refine strategy for their specific listings and be shared with clients.

 

“In today’s real estate landscape, it’s important that we continue to empower our advisors by aligning with strategic partners who provide the greatest opportunities to give our network and consumers a competitive edge in selling homes efficiently,” says Anthony Hitt, CEO of Engel & Völkers North America. “EDGE goes beyond a standard syndication function by truly marketing our listings to relevant consumer segments in ways in which they want to be marketed.”

“Now is the right time to enhance our current syndication offerings into something much more robust, exclusive to our network and via a platform that we can enhance and evolve with the changing needs of our advisors and clients,” says Jill DeSilva, SVP of Marketing & Platform Development for Engel & Völkers North America. “We will always lead with personal experience and leverage the right technologies to enhance the white glove service that’s synonymous with Engel & Völkers.”

For more information, please visit www.evusa.com.

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